I was Introduced to Formm
at the beginning of this year and was task to shoot some head shots for a new web site.Whilst talking to the directors as I shot their portraits they inquired if I would be interested in shooting the projects as and when they were completed.
The time frame is very short between completion and handover so flexibility and communication is key with all parties concerned and Formm have been able to facilitate easy access and help from Formm's clients.
The time frame is very short between completion and handover so flexibility and communication is key with all parties concerned and Formm have been able to facilitate easy access and help from Formm's clients.
Product knowledge is paramount as a commercial photographer, you need to make sure the angles you choose show off the key design points to show how the products works and may differ from other similar products on the market. You can also add associated products to help the up sell of the clients range. This can be on a white back ground or in a small set or on location.
I had been approach just before lockdown No.1 by a long time customer Shackerley, a specialist in ceramic,granite, engineered and quarried stone,terracotta and brick cladding.Servicing many sectors all around the world such as education, hotels, healthcare, retail , residential and many other. The project were located. in Manchester, Leicester and Leeds. Shot with shift lens and large step ladders
Progressive Safety Footwear & Clothing Ltd was founded in 1961, and now is one of the UK’s leading distributors of safety footwear, protective workwear, personal protective equipment and workplace safety products. We were recently approached to shoot one of the great brands they stock JCB. Progressive Safety Footwear being the UKs authorised manufactures and dealers of the JCB work wear brand.
As a member of UKFT, a UK trade associations and organisation in fashion and textiles, Goral & Sons where asked to host a visit from UKFT’s president HRH The Princess Royal. A great honour for the Sheffield based shoes manufacturer. Here at MC Photography we have been providing our commercial photographic services to Goral & Son for a number of years shooting the manufacturing processes and the finished products for their website and advertising. We where asked to cover the visit as The Princess Royal was invited to take a tour of the factory.
For the past few years here at MC Photography, we've been working extremely hard on a technique that allows us to shoot some beautiful exteriors of some equally beautiful buildings.
Using a combination of lighting, complex retouching and "the golden hour" we have produced some work we are extremely proud of in the past few years. The technique we use to create these images transforms cold, dull shots, into warm, vibrant images that are worthy of the technical and hard work that goes into creating these amazing spaces.
Take a look at some before and after shots!
Using a combination of lighting, complex retouching and "the golden hour" we have produced some work we are extremely proud of in the past few years. The technique we use to create these images transforms cold, dull shots, into warm, vibrant images that are worthy of the technical and hard work that goes into creating these amazing spaces.
Take a look at some before and after shots!
Should you be struggling to get whatever your product may be, to our Sheffield studio, then maybe we can bring our studio to you!
We have a vast amount of equipment ranging from lighting, soft boxes, power pack and light shapers that we can bring to you and shoot!
From our Imacon to Hasselblad cameras, we can bring out laptop out, shoot direct to our 17 inch Macbook Pro so you can see exactly is what were shooting!
If you're product is needing a background we also have a large variety of backgrounds, varying in colour that we can also bring out to you.
From our Imacon to Hasselblad cameras, we can bring out laptop out, shoot direct to our 17 inch Macbook Pro so you can see exactly is what were shooting!
If you're product is needing a background we also have a large variety of backgrounds, varying in colour that we can also bring out to you.
We've had some extreme weather this year in the UK with the Beast from the East battering us early on in the year, but the summer we usually dont get in the UK has been very kind to us.
With the lovely warm weather it gives us a great chance to get out into the sun and shoot!
In this particular blog we'll be looking at our client Quicktrak Ltd.
Quicktrack are a company that manufacture apparatus to wheel align anything from cars to large lorries, meaning a lot of their product is rather large.
Below is a behind-the-scenes shot showing the capacity of our studio to get this large product on a background and lit!
Quicktrack are a company that manufacture apparatus to wheel align anything from cars to large lorries, meaning a lot of their product is rather large.
Below is a behind-the-scenes shot showing the capacity of our studio to get this large product on a background and lit!
Not every shoot at MC Photography is in a spotless environment. Such was the case last month when we got ourselves rather dirty on site in Sheffield with Progressive Safety Footwear, shooting their new ranges of JCB workwear.
On a morning which was plagued by drizzle and dampness, the day looked set to be quite a challenge on the building site however in the afternoon the sun reared its pretty face and allowed us to get up onto the roof, look over our fantastic city, and get some lovely shots.
During the day, we took some behind the scenes shots to give you all a sneak peak into the sort of set ups we use in such a challenging location
Along with some of the finished shots, here our scrapbook of the day....!
On a morning which was plagued by drizzle and dampness, the day looked set to be quite a challenge on the building site however in the afternoon the sun reared its pretty face and allowed us to get up onto the roof, look over our fantastic city, and get some lovely shots.
During the day, we took some behind the scenes shots to give you all a sneak peak into the sort of set ups we use in such a challenging location
Along with some of the finished shots, here our scrapbook of the day....!