Just Shooting
- By Michael Harrison
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- 18 Dec, 2013
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Our week in pictures
Monday 9th Dec 2013
The low down: In the studio, processing last week’s Bolsover Cruise Club staff head shots and PR photography taken at Bluebell wood.
Tuesday 10th Dec 2013
The low down: On location at Smiffy’s, Gainsborough shooting POS Stands for their Fever range. Shot in their old showroom using our Hasselblad H3D and Broncolour lights.
Wednesday 11th Dec 2013 – AM
The low down: Out on location at the solicitors, Taylor & Emmet, Sheffield using our Canon 5D Mark II and Broncolour flash heads. Photographing staff portraits for use on their business cards, press releases and website. We also met there latest new marketing recruit, Claire
Thursday 13th Dec 2013
The low down: We used our 5D Mark II and off camera flash today. Back out on location to take portrait photograph’s at The Orthodontic Studio, Rotherham to add to a collection of shots we took for them earlier this year for use on their website They are keen not to use ‘stock shots’ so that people visiting their website can get a real feel for them and their clients, so today we photographed their clients in the surgery and waiting rooms interacting with staff at the practice. Paul from their marketing company & our client, Elephant Marketing, Leeds also came along to oversee the shoot.
Friday 14th Dec 2013
The low down: Back in the studio in Sheffield & catching up on the computer work and post production of images in Lightroom from last weeks location shoot for Wm. Simpson & Son Our client required photograph’s of their new funeral cars on location, luckily we got a mostly sunny day!
The time frame is very short between completion and handover so flexibility and communication is key with all parties concerned and Formm have been able to facilitate easy access and help from Formm's clients.
Using a combination of lighting, complex retouching and "the golden hour" we have produced some work we are extremely proud of in the past few years. The technique we use to create these images transforms cold, dull shots, into warm, vibrant images that are worthy of the technical and hard work that goes into creating these amazing spaces.
Take a look at some before and after shots!
From our Imacon to Hasselblad cameras, we can bring out laptop out, shoot direct to our 17 inch Macbook Pro so you can see exactly is what were shooting!
If you're product is needing a background we also have a large variety of backgrounds, varying in colour that we can also bring out to you.
We've had some extreme weather this year in the UK with the Beast from the East battering us early on in the year, but the summer we usually dont get in the UK has been very kind to us.
With the lovely warm weather it gives us a great chance to get out into the sun and shoot!
Quicktrack are a company that manufacture apparatus to wheel align anything from cars to large lorries, meaning a lot of their product is rather large.
Below is a behind-the-scenes shot showing the capacity of our studio to get this large product on a background and lit!