Blog Post

Precise photos for manufacturers

  • By Graeme Buckley
  • 28 Apr, 2014

At the beginning of March mcphotography’s Mark and new apprentice Max took the trip to manufacturers, Sheffield Precision Medical,  who specialise in creating precise surgical tools. We depicted their process of making the tools.

Sheffield Precision Medical really set the standard in designing and manufacturing surgical tools, using the most advanced CNC machines, they really do create flawless pieces. Mcphotography were commissioned to leave their Sheffield studio and to go and take some professional photographs of the process that they go through to reach a final product for use in brochures, on their website & flyers etc.

Above: (top left) Selecting parts for machines such as drill ends (top left/bottom) Finishing off the products using a wider angled lens and a more macro image

SPM wanted us to depict their process of manufacture from selecting the metal to the final inspections.

Using professional lighting techniques along with a variety of lenses, we captured numerous shots at different angles and perspectives.

From the very start of the process, precision was key, selecting the right metal for the right tool is paramount. Here SPM wanted to show their stock levels of metals. “We really wanted to show the grooves of the metal and the variety of thickness used. Using a variety of lights and soft boxes, we created highlights at the end of the metal, really showing off those little grooves.” said photographer Mark.

We also shot some ‘atmospheric shots’ to create a ‘moodier’ image using a combination of post production techniques such as burning and vignetting and professional lighting techniques.

 Whilst on location we took some products back to our Sheffield photographic studio to shoot.

“I really wanted to show how clean the products were and have crystal sharpness in the writing and teeth of the piece. We used extensive lighting to really highlight every area of the product, and lens movements to ensure sharpness everywhere.” added Mark.

All these images will be used on their websites, brochures, flyers and all other forms of advertising and marketing.

To turn a large piece of metal into something beautiful really is amazing! Mark and Max had a lot of fun shooting, and it was fascinating to see the process and extents gone to, to get to the final product. We look forward to seeing these images been used.

By Mark Crapper 18 Sep, 2023
I was Introduced to  Formm at the beginning of this year and was task to shoot some head shots for a new web site.Whilst talking to the directors as I shot their portraits they inquired if I would be interested in shooting the projects as and when they were completed.
The time frame is very short between completion and handover so flexibility and communication is key with all parties concerned and Formm have been able to facilitate easy access and help from  Formm's clients.
By Mark Crapper 18 Sep, 2023
Product knowledge is paramount as a commercial photographer, you need to make sure the angles you choose show off the key design points to show how the products works and may differ from other similar products on the market. You can also add associated products to help the up sell of the clients range. This can be on a white back ground or in a small  set or on location.
By Mark Crapper 23 Apr, 2021
I had been approach just before lockdown  No.1 by a long time customer Shackerley, a specialist in ceramic,granite, engineered and quarried stone,terracotta and brick cladding.Servicing many sectors all around the world such as education, hotels, healthcare, retail , residential and many other. The project were located. in Manchester, Leicester and Leeds. Shot with shift lens and large step ladders
By Mark Crapper 04 Apr, 2019
Progressive Safety Footwear & Clothing Ltd was founded in 1961, and now is one of the UK’s leading distributors of safety footwear, protective workwear, personal protective equipment and workplace safety products. We were recently approached to shoot one of the great brands they stock JCB. Progressive Safety Footwear being the UKs authorised manufactures and dealers of the JCB work wear brand.
By Mark Crapper 11 Mar, 2019
As a member of UKFT, a UK trade associations and organisation in fashion and textiles, Goral & Sons where asked to host a visit from UKFT’s president  HRH The Princess Royal. A great honour for the Sheffield based shoes manufacturer. Here at MC Photography we have been providing our commercial photographic services to Goral & Son for a number of years shooting the manufacturing processes and the finished products for their website and advertising. We where asked to cover the visit as The Princess Royal was invited to take a tour of the factory.
By Max Garniss 31 Aug, 2018
For the past few years here at MC Photography, we've been working extremely hard on a technique that allows us to shoot some beautiful exteriors of some equally beautiful buildings.

Using a combination of lighting, complex retouching and "the golden hour" we have produced some work we are extremely proud of in the past few years. The technique we use to create these images transforms cold, dull shots, into warm, vibrant images that are worthy of the technical and hard work that goes into creating these amazing spaces. 

Take a look at some before and after shots! 
By Max Garniss 24 Aug, 2018
Should you be struggling to get whatever your product may be, to our Sheffield studio, then maybe we can bring our studio to you! 

We have a vast amount of equipment ranging from lighting, soft boxes, power pack and light shapers that we can bring to you and shoot!

From our Imacon to Hasselblad cameras, we can bring out laptop out, shoot direct to our 17 inch Macbook Pro so you can see exactly is what were shooting! 

If you're product is needing a background we also have a large variety of backgrounds, varying in colour that we can also bring out to you. 


By Max Garniss 17 Aug, 2018

We've had some extreme weather this year in the UK with the Beast from the East battering us early on in the year, but the summer we usually dont get in the UK has been very kind to us.

With the lovely warm weather it gives us a great chance to get out into the sun and shoot!

By Max Garniss 30 Jul, 2018
By Max Garniss 26 Jul, 2018
In this particular blog we'll be looking at our client Quicktrak Ltd. 

Quicktrack are a company that manufacture apparatus to wheel align anything from cars to large lorries, meaning a lot of their product is rather large. 

Below is a behind-the-scenes shot showing the capacity of our studio to get this large product on a background and lit!
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